Straightening irons, harsh shampoos, and alcohol containing hair sprays are just a few reasons why we reach for hair treatments to repair our damaged strands. Fly always, split ends, and dull locks are a problem for any person who enjoys changing up their look by using these styling products and tools. When choosing a hair treatment, we are bombarded with images of women with photoshopped hair making promises that seem unattainable and intriguing. The products pull us in with beauty world trigger words like Argan oil, fruit extracts, and vitamin enriched. Many times, these words are used to distract us from the truth of what the product actually contains in it's majority.
The truth is that many of these products contain chemicals, alcohols, and silicones. Three things that are not only unnecessary, but can cause long term harm to both you and our environment. Many of the ingredients in popular serums and treatments focus more on masking the problem than solving it in the long run by keeping your hair naturally moisturized. Truth be told, nothing can truly heal damaged hair. Hair is not living and can not regenerate cells to heal itself once grown. The only living part of the hair is found in the follicle. So, to give the appearance of "healed" split-ends, many companies formulate their products with a variety of silicones to coat each strand and mask damage. They also contain unnecessary artificial fragrances and harmful preservatives. What's so wrong with that?
This answer depends on whether or not you care about using all natural products, if you are a person who tries to be conscious of their environmental footprint, and if you are a person who knows and understands the long term effects that certain harsh chemicals can have on our body and the environment. If you are one of these people than the most important part of naturally "restoring" your already grown hair (as much as possible) is by penetrating the strand with hydration and by taking proper vitamins to grow stronger healthier hair in the future. Our product Flora works at replacing your hair's natural oils that have been removed by harsh products and shampooing too often. Doing so can result in soft and manageable hair that has been accomplished without the use of silicones, artificial fragrances, alcohols, preservatives, and artificial colors.
Flora Hair Serum is our all-natural plant based oil treatment. It works as a leave in serum to restore shine, tame fly-aways, and reduce the look of split ends. Flora is also an effective overall oil treatment when used in large amounts applied all over the head and then washed out with an all natural shampoo (see our carrot + argan oil shampoo bar King of Carrot Flowers). A special blend of nut and seed oils, such as pure argan oil and hemp seed oil, are responsible for making Flora a superb alternative to drug store serums. Flora is safely preservative free, alcohol free, and uses only essential oils to provide a beautiful aroma and to aid in hair growth. Flora contains no silicones and as a result causes absolutely no long term hair-weighing build up. Flora is vegan, cruelty free, and contains only ecofriendly ingredients! Looking at the ingredients list of Flora compared to other name brand products, it's easy to see that we have formulated a pure product using only the best that nature has to offer. When reading ingredients lists, it's important to remember that they are listed in descending order by the amount and listed with both their scientific name and their common name.
Moroccan Oil Treatment
INGREDIENTS: Cyclopentasiloxane, Dimethicone, Cyclomethicone, Butylphenyl Methyl Propional, Argania Spinoza Kernel Oil (Argan Oil), Linum Usitatissimum (Linseed ) Extract, Parfum (Fragrance), D&C Yellow-11, D&C Red-17, Benzyl Benzoate, Alpha-Isomethyl Ionone
John Frieda Frizz Ease
INGREDIENTS: Cyclopentasiloxane, Dimethiconol, Ethylhexylmethoxycinnamate, Mineral Oil, Hydrolyzed Silk, Fragrance.
OGX Organix Moroccan Argan Oil Penetrating Oil
INGREDIENTS: Cyclopentasiloxane, Dimethicone, CYCLOMETHICONE, D4 C12-15 alkyl benzoate, Butylphenyl methylpropional, Linum usitatissimum oil, Fragrance, Argania Spinosa(Argan Oil).
Flora Hair Serum
INGREDIENTS: Argania Spinsosa (Argan) Oil, Cannabis Sativa (Hemp) Oil, Ricinus Communis (Castor) Seed Oil, Olia Europaea (Olive) Fruit Oil, Cinnamomum Zeylanicum (Cinnamon Leaf) Oil, Eugenia Caryophyllata (Clove Leaf) Oil, Citrus Aurantium Dulcis (Sweet Orange Peel) Oil, Lavendula Angustifolia (Lavender) Oil, Chamomilla Anthemis (Chamomile Flowers)
As you can see, Flora contains 100% natural and beneficial ingredients with Argan oil being it's number one componate. Other brands contain mainly build up causing silicones with any beneficial oils being listed toward the bottom.
So, now we're guessing that you're thinking you might be ready to take the leap of ditching your drug store products? Well, you're at the right place. On our main page you will find Flora under the HAIR drop down menu or you can click here! Happy shopping!